How To: Blog-Your-Book
What is Blog-Your-Book?
People can visit your website, but not your book. Blog-Your-Book supercharges your website by breaking down your book into individual blog posts. This improves the value of your site (SEO) and provides new ways to syndicate to social media channels. Turn your book into dozens of blog posts to create a content marketing machine.
Who is Blog-Your-Book for?
While Blog-Your-Book can work for many authors, it is ideal for those looking to use their already published work to drive traffic to their website. While it can be used to increase book sales, the goal is to use your previously created content to drive leads to your primary business.
Why Should You Blog-Your-Book?
Blog-Your-Book creates individual pieces of content for sharing and syndication:
- Guest blogging
- Guest articles
- Social media posts
- RSS feeds (Amazon)
- Newsletter content
It increases the value of your website
Demonstrates your expertise to people visiting your website
Improves your rankings on search engines like Google (SEO)
Adds more pages to your website - studies show that the more pages you have the more customers you get
Provides content to post to social media
Creates a way to share in email marketing campaigns
It saves you the time of doing it yourself
Saves you money compared to traditional outsourced blog posts costing hundreds of dollars
Look at the Results
MichaelDaehn.com saw a huge increase in organic traffic once we added the 7 Keys to Marketing Genius book excerpts as blog posts.